Communication guidelines

• A team needs a common mission statement in order to produce more sustainably. The mission statement promotes a uniform understanding of sustainability and ensures alignment on sustainable working methods. It also makes sustainable principles visible to the public and the organisation itself.

• A contact person or working group on the topic of “sustainable production” ensures clarity on responsibilities. It also enables the continuous enhancement of sustainability measures.

• It is beneficial for the implementation of sustainability measures if responsibility is distributed within the team. Transparency ensures binding decisions for all internal and external stakeholders.

• Sustainability officers can obtain feedback, review measures and develop approaches at jour fixes on sustainability.

• Integrating sustainability into company outings or summer socials raises awareness of the topic within the team. It shows that sustainability plays a role in how we work together.

• An environmentally friendly system combining digital tickets, public transport options, and travel information can encourage attendees to make climate-friendly choices.

• Discussions on sustainability standards between the team and guest artists are conducive to raising awareness. The results of the discussions can be embedded in contracts by the sustainability officers of a venue or festival, creating lasting commitments.

• By means of dialogue and peer-to-peer advice at events, knowledge can be passed on to various audiences in an uncomplicated and practical manner.